Mumbai Has The Highest Sugar Daddies & Sugar Babies. Reason? Unemployment Due To COVID!

Due to the pandemic-induced unemployment and uncertain future, many Indian youth are looking for other means of sustaining themselves during the pandemic. And sugar dating is a booming concept during such times. In it, sugar daddies or sugar mommies take care of their sugar babies.

Gifts

And during this pandemic, Mumbai has become a hotspot for Sugar Dating. In this kind of arrangement, a person (sugar baby) receives money, gifts, or various financial benefits for a relationship with their sugar daddy or sugar mommy. 

Dinner
According to a data report released by an app called SeekingArrangement, Mumbai is the hotbed for sugar dating in India, and has 6,246 sugar babies and 21,464 sugar daddies. New Delhi is next in line with 3,447 sugar babies and 13,127 sugar daddies. After Delhi, trailing close is Hyderabad with 1,218 sugar babies and 11,784 sugar daddies. The concept is also very popular in cities like Pune, Ahmedabad, Chennai, Kolkata, Bangalore, Surat and Jaipur. 

Also Read: 7 Bungalows Loses Historic Gem: A Glimpse Into Mumbai's Vanishing Heritage

Girl

Brandon Wade, the CEO and Founder of the app, said that many young, urban Indians are burdened with a staggering unemployment rate (27.11 per cent), heavy education loans, and increasing expenses. And the COVID-induced uncertainty is pushing them to seek new means of funding. He was quoted by The Print as saying, “Even worse, students find themselves juggling multiple jobs while in university and oftentimes end up dropping out as they are unable to cope with the mounting pressure." 

Money

These young Indian sugar babies can get up to Rs 35,000 monthly allowance that keeps them afloat is a huge financial help. All this in return for a relationship or the arrangement they mutually agree upon. Wade adds, “Sugar daddies and sugar mommies don’t only come in the form of providing financial assistance — rather, they also serve as mentors, offering financial guidance, networking opportunities and career advancements, among other things — in the name of raising the bar for aspiring professionals while they’re still in university."

Holiday

Going by the app's definition, sugar daddies or mommies are individuals defined as successful men and women who “enjoy attractive company by their side". For them money isn’t an issue. A  sugar baby is someone “attractive people looking for the finer things in life and who appreciate exotic trips and gifts.” Well, COVID or not, sugar dating through app sounds new but the concept is an age-old one.

There are more such apps in the market that work exactly like regular dating apps but offer  certain perks and financial benefits along with them. 

News Source: The Print

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